TikTok is developing desktop-based tools for creators and marketers

TikTok is working on new tools to help creators maximize their performance on the platform. As there is fierce competition among social networks to attract more users, each of these media is looking to add new features to improve the user experience to attract the satisfaction of existing and new users. In the meantime, the TikTok development team has announced that the Creator Center feature may soon be added to the platform.

Introducing Creator Center

This feature allows content creators to analyze their performance and, using the data obtained, design better strategies to attract the attention of their audiences and improve communication with them.

Some of the benefits of this feature are as follows:

• Ability to view detailed statistics and information about the number of views, increase in followers, number of likes, and other indicators related to content performance
• Providing up-to-date tools for searching for topics and discovering new trends on TikTok
• Ability to review content keywords and better understand the topics that are popular in searches

Creator Center desktop-based feature

Currently, this feature is available to some users in a trial and desktop-based mode to decide about its public release after reviewing the reports obtained from the performance of Creator Center and assessing the level of user satisfaction.

Image of the performance of Creator Center, TikTok's new feature

You can see the Creator Center page and its details in the above photo. This image was shared by one of TikTok's users whose account has been activated with this feature in a trial mode.

As you can see in this example, the new feature helps you easily review your content's performance and your audience's reaction to it and obtain valuable statistics.

Who is the Creator Center feature useful for?

This feature will certainly be very useful for marketers and those active on TikTok to generate income and produce content, especially if they use the web version of this platform. However, TikTok will focus more on this feature and add other elements. In this case, it is possible that more users will definitely use this feature, and it can even be a very important incentive in attracting new users to this platform.

Conclusion

In this news, we reviewed the Creator Center feature. This feature will allow active people on TikTok to manage and analyze their content. Currently, this feature is available to some users in a trial mode and is not publicly accessible.